By now we all know that GDPR will be enforced from May 25, 2018. What does this mean? What impact will it have on Digital Marketing? It is a matter of concern for all who have been working with digital marketing – especially those running[…]
Online lead generation requires a heavy and well planned mix of different tactics encompassing both offline as well as online world. In this quick guide, I share the top online lead generation tips focusing on areas that can be used on the Internet and are[…]
A question that would haunt a SEO Strategist constantly, “Is my SEO strategy affected by algorithm updates?” And the answer is, “Yes”. Google‘s algorithm for ranking websites is always evolving and also getting complex. Many a times, it becomes hard to understand which factors of[…]
Even though companies might not have entered the social media space, conversations may be happening about them, without their knowledge. Listening to what’s being said about a company on social media sites may be as important as engaging with the company’s stakeholders.
For most of the small business that are looking at options for Social Media Marketing, blogging seems to be the first logical and cheapest option. A blog is the best way to take advantage of a set of powerful tools – most of them available free or at a nominal cost – while also gaining some immediate return on investments.
A survey conducted by market research firm TNS revealed that 75% of all online shoppers said that company size was not a factor in having their online shopping needs satisfied. Only 15% said they preferred to shop with large retailers (Source: TNS). More than 80%[…]